“From a Rock to a Rocketship”: Graniteville Specialty Fabrics Takes Quantum Leap with Digital Finishing

In today's fast-paced and ever-evolving textile industry, companies face numerous challenges ranging from product versatility to environmental sustainability. Graniteville Specialty Fabrics, led by Doug Johnson, Executive Vice President of Development and Technical Services, has emerged as a specialized and innovative force within the market. With the introduction of TexCoat G4 ™, a groundbreaking technology from Baldwin Technology, the company has witnessed remarkable transformations in its operations.

TexCoat G4 offers unparalleled advantages, including faster cleanup, reduced consumption of raw materials, and minimal waste. By enabling precise digital application of finishes, the technology grants manufacturers like Graniteville Specialty Fabrics complete control over the spray finishing process, ensuring optimal depth penetration and consistent coverage, side-center-side and from the beginning to the end of the batch. Moreover, TexCoat G4 facilitates significant savings in both chemicals and costs, enhancing sustainability and productivity.

For Graniteville Specialty Fabrics, the adoption of such cutting-edge technology has been pivotal in overcoming industry challenges and staying ahead as a specialized entity. In an era that demands constant innovation and adaptability, its partnership with Baldwin has provided sustainability, increased productivity, and improved overall efficiency.

As the textile landscape continues to evolve, companies must embrace change, creativity, and expansion into new areas. Graniteville Specialty Fabrics has embraced this ethos and is soaring to new heights. With TexCoat G4 propelling it forward “like a rocketship compared to a rock,” the company exemplifies the transformative power of technology in the textile industry.

Join us as we delve deeper into this journey with Doug Johnson, Executive Vice President, Benny Mathis, Plant Superintendent, and James McKenzie, Maintenance and Facilities Manager for Graniteville Specialty Fabrics, and Rick Stanford, VP of Global Business Development, Textiles for Baldwin Technology. These experts share invaluable insights on Graniteville’s revolutionary approach, challenges faced, and the remarkable outcomes achieved through the incorporation of TexCoat G4 technology.